In 2014, NEI is pursuing a Future of Energy advertising campaign focusing on nuclear energy as a clean source of electricity that provides jobs, contributes to a more secure energy future and enhances energy diversity.
It features four prominent voices: Dr. Leslie Dewan, co-founder and chief science officer of Transatomic Power; Mark Verbeck, nuclear operations training manager at Georgia Power's Vogtle 3 & 4 reactors; Vicky Bailey, energy leader and entrepreneur and former commissioner of the Federal Energy Regulatory Commission; and Dr. Patrick Moore, Greenpeace co-founder.
The campaign involves advertising in print, on television and radio and with digital ads in the Washington, D.C., area together with web-based and social media outreach.
TV Ads and Videos
Print Ad: Mark Verbeck—Jobs, February 2014
New nuclear construction and existing nuclear plants create thousands of quality jobs. Mark Verbeck, reactor operator training manager at Georgia Power's Vogtle 3 & 4, is preparing trainees for new jobs.